Charles Clarke Consulting has conducted corporate
training seminars for decades, specializing in sales
training and closing strategies.
It was in 1968 that Charles wrote his first paper on
the Bulls, Owls, Lambs and Tigers concept, as part of
his Masters degree in Sociology and Psychology at
the University of Hawaii. Following his Ph.D. work at the University of Maryland
and the University of Arizona, Charles became a College Professor and Chairman
of the Department of Sociology.
During that time he bought and accumulated over 100
pieces of rental property and formed his own property
management company. In 1981 Charles became a Regional
Vice President of Century 21, responsible for Sales Training and New Home
The offices he trained doubled their sales in a very short time.
A new company was formed in 1983, Today’s American
Builder, with Charles as National Vice President of Sales
Training. During their first two years, they
sold 14 master franchises and over 200 individual franchises from coast
to coast, something of a record for franchise sales for
In 1986 he founded Charles Clarke Consulting, Inc.
to provide sales training to builders from around the
world. Over the past twenty years, he has trained
or influenced nearly all of the 1,000 largest homebuilders and developers
in the country. Smaller volume builders can see especially significant
boosts in sales.
Now Charles is making his concepts available to salespeople
in selected industries outside of real estate and they
are seeing the same magnitude
in their closing ratios and improvements to their bottom line.
Internationally, Charles has trained sales professionals
from Canada, Mexico, Brazil, Peru, Hungary and other
European countries. Contact us
if you have
an interest in arranging a seminar or conference outside the U.S.
We are constantly adding new products and services,
such as audio tapes, video tapes, books, seminars on
managing people or negotiating. For
see the Product Catalog.